You may have seen this in action but did not know that you were being remarketed to. Maybe you were looking online for a baby shower gift for a loved one ; now when you surf the web you see banner ads for baby shower gifts. This is remarketing in action.
Retargeting gives you the ability to market to:
- Anyone that visited your website
- Visitors that viewed certain pages on your website
- Upload a customer list and market to people that you know
- Upload a list of lost customers and try and win them back
- Raise brand awareness and impress customers by advertising on sites like CNN, MSNBC, and FoxNews
- Your customers will see your ads on apps, like the NFL app